Like Breitbart, it produces little original reporting.

Today, Daily Wire has become the 7th most popular publisher on Facebook, with more Facebook engagement on its articles than The New York Times, The Washington Post, NBC News and CNN combined. He quickly moved on, creating his own brand of alt-right bigotry with the plastic sheen of Ivy League respectability. He left the outlet in March 2016 - well before Election Day - leaving behind associations with Steve Bannon, Milo Yiannopoulos and others who would become toxic to brands in the coming years.

It’s easy to forget that just five years ago, Shapiro was Editor-at-Large of Breitbart, the outlet that 4,000 advertisers permanently fled in the months after the 2016 U.S. With Ben Shapiro at the helm, a Harvard man who just wants to have a nice, healthy debate with America using his SAT words, Daily Wire seems like a good place to hear “the other side” of the political spectrum. If you’re not paying close attention, Daily Wire looks like just a conservative news outlet with a mouthy host.

Warby Parker blocked Daily Wire from its media buy.

TeeSpring shut down The National Pulse’s merch store.

Outbrain dropped German-language disinfo outlet Unzensuriert(.)at.

The doc forced Google to drop The Gateway Pundit.

You can watch it when you set your VPN to France.

Nandini was featured in a French documentary.

They also covered our reporting on Kargo.

AdWeek covered our work on dark pool sales houses.

Nandini spoke to Daily Dot here and here.

Disinfo site The Post Millennial has been dropped by Kargo, TripleLift, Teads, OpenWeb and dozens of brands.

OpenWeb dropped 50 disinfo outlets following Nandini’s tweets.

Kargo has removed four dark pool sales houses from their sellers.json directory following our report: Next Millennium, Aditude.io, Freestar.io and Publisher Desk.

Here’s what’s new with us (a lot - we’ve been busy!): Welcome back to BRANDED, the newsletter exploring how marketers broke society (and how we can fix it). Read Judd Legum’s investigation into OpenWeb here. Today’s BRANDED is a collaboration with Popular Information. Daily Wire and the bottomless marketing funnel of bigotry It's not a news outlet - it's Breitbart all over again

Daily wire news